Product Manager developing market strategies for maritime cranes at Liebherr-Rostock. Focused on product ideas, customer needs, and competitive analysis in the maritime industry.
Responsibilities
Analyze market and competitive information and derive product ideas
Identify customer needs and formulate requirement profiles for existing and new products
Define pricing and sales policy for new products
Develop product concepts and business plans
Collaborate closely with relevant market stakeholders, such as customers, service providers, market experts and partners
Requirements
Completed degree in a technical field or in business administration, or an equivalent qualification
Several years of experience in product management or in a market-facing role such as project management, sales, or key account management
Excellent presentation and communication skills; confident demeanor when engaging with internal and external stakeholders
Solid methodological expertise in product management, e.g., creating business cases, customer insights/interview techniques, or pricing fundamentals
Very good German and business-fluent English skills
Independent, structured working style and strong customer orientation
Benefits
Flexible and hybrid working arrangements
Collective agreement-based compensation including special payments and social benefits
Opportunities for personal development
Diverse health-promotion offerings
Secure position within an internationally successful corporate group
Employee discounts with selected partners
Job title
Product Manager – Market Development, Offshore and Ship Cranes
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