Lead Marketing & Field Readiness Consultant at KeyBank executing strategies for Embedded Banking solutions. Collaborating across teams to empower sales and ensure effective product positioning.
Responsibilities
Drive execution of internal readiness and sales activation strategies for new and enhanced Embedded Banking products.
Develop client-centric narratives and competitive messaging that differentiate KeyBank’s Embedded Banking solutions.
Build and maintain scalable Embedded Banking sales enablement tools including pitch decks and competitive battle cards.
Manage a centralized Embedded Banking content repository and gather feedback from the field to optimize Embedded Banking enablement content.
Requirements
Bachelor’s degree in Marketing, Business, Finance, or related field
Minimum 5 years of experience in product marketing, sales enablement, or training within financial services industry or fintech B2B experience.
Strong understanding of B2B financial solutions, especially in Commercial Banking.
Applied experience building sales enablement frameworks, training content, and product positioning assets strongly preferred.
Benefits
Eligibility for incentive compensation which may include production, commission, and/or discretionary incentives.
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