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KG
Hybrid Head of Press and Communications, m/f/d
Posted last month
About the role
- Leading press and communication for the House of World Cultures (HKW) in Berlin. Overseeing PR, digital communication, and marketing strategies.
Responsibilities
- You will take overall strategic responsibility for HKW’s internal and external communications, including press, PR, digital communications and marketing
- You will develop and implement the overarching national and international communications and media strategy in close coordination with the Artistic Direction
- You will lead the coordination and further development of the communications team (press, assistant, database, digital communications and marketing)
- You will design and manage project-related press strategies in close collaboration with curators, partner institutions and the Artistic Direction
- You will be responsible for the editorial preparation of press releases, statements, strategic messaging and communication guidelines, as well as quality control of all communication materials
- You will oversee the establishment, maintenance and development of media networks, including strategic media partnerships and growth of digital reach
- You will plan, manage and execute press-relevant events, shoots and photoshoots, ensuring the necessary organizational and technical arrangements
- You will conduct analysis, monitoring and continuous improvement of communication measures, including KPI evaluation, evaluation reports and media coverage analysis
Requirements
- University degree in Communication Studies, Media Studies, Journalism/Press, Cultural Studies, Arts and Cultural Mediation or Public Relations
- Several years of professional experience in press work, PR and strategic communications, ideally in the cultural sector or comparable institutions
- Experience in developing and implementing complex communications strategies and project-based media concepts
- Proven leadership experience and competency in managing interdisciplinary communications teams
- Strong editorial skills, confident in producing press releases, statements, strategy texts and communication materials
- Experience in building and maintaining robust media networks as well as implementing media partnerships
- Routine experience coordinating press-related events, shoots and photo productions, including stakeholder/interface management
- Knowledge of digital communications, cross-media strategies and fundamentals of KPI analysis
- Familiarity with packaging/publication communications, text/image editing and coordination with design/production
- Experience in cultural operations or programming institutions with an arts and cultural policy profile
- Experience in crisis communication and drafting strategic messaging guidelines
- Language skills: German C2 and English C1
Benefits
- Salary paid according to the public service collective agreement (TVöD, pay grade 13)
- Additional pension scheme (VBL)
- Flexible working hours and the possibility of remote work by arrangement
- 30 days of annual leave per year based on a 5-day working week
- Additional days off on Christmas Eve and New Year’s Eve
- Discounted tickets for programme events
- Subsidised job ticket / discounts for public transport commuting
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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