About the role

  • Research Director, Qualitative delivering best-in-class insights for brands. Designing and executing qualitative studies and helping clients translate findings into strategic action.

Responsibilities

  • Lead the design, execution, and delivery of qualitative research studies
  • Serve as the primary client contact, providing strategic guidance and insight-driven recommendations
  • Manage project budgets, timelines, and resources to ensure profitability and operational excellence
  • Moderate focus groups, in-depth interviews, and workshops
  • Partner with qualitative team to ensure quality, efficiency, and creative excellence
  • Mentor junior researchers
  • Collaborate with cross-functional teams on hybrid qual-quant design
  • Travel as needed for fieldwork and client engagements

Requirements

  • 7+ years of experience in qualitative research
  • Deep knowledge of qualitative design + methods, logistics, and project management
  • Proven track record of building and nurturing client relationships
  • Exceptional moderating skills across methodologies, audiences, and categories
  • A proactive mindset
  • Strong analytical, language, and storytelling skills
  • Strong Microsoft Office skills including SharePoint, Word, Excel, PowerPoint
  • Experience with AI tools for analysis or design a strong asset

Benefits

  • Opportunities for Career Development
  • Exceptional benefits package (including generous PTO, healthcare plans, wellness benefits)
  • Flexible workplace policy
  • Strong collaborative culture

Job title

Director, Qualitative Research

Job type

Experience level

Lead

Salary

$90,000 - $100,000 per year

Degree requirement

No Education Requirement

Location requirements

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