Luxury brand evaluator conducting assessments of client experiences in - store and online. Collaborating with consumer brands to improve luxury service quality.
About the role
- Marketing Specialist driving PR and communications strategies to enhance PEAK's visibility. Collaborating with media, stakeholders, and internal partners for effective content and brand management.
Responsibilities
- Implement a targeted PR strategy for Quebec and Canada
- Build and maintain strong relationships with media and opinion leaders
- Generate proactive media coverage and position company leadership as experts
- Write press releases, press kits, speeches and PR materials
- Coordinate media inquiries and prepare spokespeople
- Measure and analyze media coverage and results
- Design content strategies aligned with the PEAK brand
- Orchestrate an omnichannel approach (articles, newsletters, digital platforms, internal tools)
- Plan and manage a structured editorial calendar
- Ensure the quality, clarity and consistency of all communications
- Collaborate with HR teams on internal communications
- Apply best practices for digital writing (SEO, accessibility, formats)
- Ensure brand consistency across all touchpoints
- Support PEAK’s positioning and differentiation
- Contribute to go-to-market activities for field solutions and tools
- Participate in event strategy and communications
- Manage in-person and virtual events
- Evaluate event performance and recommend improvements
- Develop and manage sponsorship programs
Requirements
- Minimum 5 years of experience in PR or strategic communications
- Excellent written skills in French and English
- Proficiency with digital monitoring tools (Cision, Meltwater; HubSpot is an asset)
- Established network in francophone and anglophone media
- Bachelor’s degree in communications, marketing or a related field
- Strong attention to detail, autonomy and ability to prioritize
- Experience in the financial or economic sector (an asset)
Benefits
- 3 weeks of vacation + 5 sick days + 1 wellness day
- Annual performance bonus
- Comprehensive group insurance (50% employer-paid)
- RRSP with employer contribution after probation
- Subsidized OPUS transit card (≈ 2 months free per year)
- Modern, bright offices with panoramic views
- Free access to the building gym
- Annual reimbursement for leisure activities
- Regular events and community engagement
- Professional development and ongoing training
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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