Product Owner managing IDEXX's marketing technology stack, including web CMS and analytics. Collaborating with product owners and vendors to enhance digital marketing and customer experiences.
Responsibilities
Own Platform Strategy and Roadmap
Build investment cases with clear ROI
Define and Prioritize Development Backlog
Manage Vendor Partnership and Delivery
Establish KPIs for vendor investment efficiency
Align Cross-Platform Dependencies
Requirements
Strong background in enterprise CMS
Experience with analytics tools
Knowledge of web personalization or optimization
Ability to define roadmaps and write high-quality requirements
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