Commercial Business Intelligence Analyst for Focus Group, using data to aid Finance and Sales decisions. Engaging with senior leadership to provide business - critical insights while leveraging modern analytical tools.
About the role
- Data Analyst specializing in hybrid media product performance analysis and insights generation. Driving market positioning through data interpretation and visualization tools.
Responsibilities
- Conduct performance analyses to measure the success of hybrid products (OOH + TV + Digital) and commercial campaigns.
- Identify bottlenecks in the sales funnel and opportunities to expand into new markets.
- Identify prioritization opportunities across industries, seasonality, segments and company types.
- Analyze the competitive landscape and SMB media investments to inform market positioning.
- Turn data into insights for the Commercial and Product teams.
- Collect, preprocess and analyze structured and unstructured data from the Aqui Ads platform and external sources.
- Develop and maintain visualization dashboards (using tools such as Tableau, Power BI or Metabase) to monitor growth KPIs and executive dashboards, applying Data Storytelling techniques for the executive team.
Requirements
- Strong foundation in mathematics, computer science, statistics or related fields applied to business.
- Data-driven mindset and ability to translate complex analyses into insights for non-technical stakeholders.
- Proficiency with CRM tools (HubSpot) and BI platforms.
- Advanced proficiency with Business Intelligence tools and Excel.
- Knowledge of query and programming languages such as SQL, Python or R, and GA4.
Benefits
- Medical and dental coverage: more care and well-being so you can live with peace of mind;
- Life insurance: because the future deserves care too;
- Flexible spending card (Meal/Food): choose where to use it and enjoy each meal your way;
- Transportation allowance: guaranteed mobility for your commute with greater flexibility;
- Annual profit-sharing (PLR): we hit goals together, we celebrate together;
- Total Pass: support to practice physical activities;
- Birthday day off: our gift so you can enjoy your day;
- Ticket giveaways for a variety of experiences: culture, entertainment and leisure;
- Corporate university: here, learning never stops! Learn, grow and take on new challenges.
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