Social Media Content Writer for a social and content agency creating relevant and compelling social media content. Collaborate with creatives and strategists in a hybrid workplace in Miami, Florida.
Responsibilities
**Core Responsibilities **
Write engaging content for social channels
Produce long & short-form storytelling for a variety of social & digital placements
Lead on the creation & delivery of high-impact editorial calendars
Push creative thinking & work closely with creatives, producers, video editors & co-creators to develop compelling stories to support your editorial plans
Work closely with strategists & creatives to interpret client briefs & develop content plans / campaign proposals
Adapt content ideas & copy for different social media channels, understanding platform nuances and tone
Support other editorial & strategy colleagues in developing editorial strategies for clients – helping them to align their overall brand and creative proposition with their wider content output
Requirements
**Must-Haves **
Ability to write accurate, clear, concise and grammatically correct copy
A strong understanding of storytelling for short-form content
A background in writing for different social channels (including dark formats)
An ability to flex your content ideas & tone across different brands/sectors
A good understanding of commercial content and what stories will be attractive to which audiences
A keen eye for cultural trends & an ability to ideate reactively
Non-stop ideas and strong attention for detail
An interest in audience insights & approaching content strategically
A passion for advertising and branded content
Experience working in a creative environment
Strong interpersonal skills that allow you to build relationships
Ability to work both independently and collaboratively
Organised, proactive, and able to manage multiple tasks
Nice-to-Haves
Experience generating content ideas for Reddit, Twitch & Discord
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