Associate Technical Architect with expertise in Adobe Journey Optimizer for Dentsu. Collaborating with teams to optimize customer journey orchestration solutions across platforms.
Responsibilities
Design and implement end-to-end customer journey workflows using Adobe Journey Optimizer (AJO)
Configure and maintain AJO channel surfaces (Email, SMS, Push, In-App, Web)
Collaborate with senior architects to translate business requirements into AJO-based technical solutions
Build and manage audience segments in AEP Real-Time CDP
Define XDM schemas, datasets, and data flow configurations
Develop and manage custom actions and API-based integrations within AJO
Implement offer decisioning and personalization logic
Conduct technical reviews of journey configurations
Support QA, UAT, and go-live activities for AJO-based campaign and journey deployments
Document technical designs, integration specifications, and operational runbooks
Monitor journey performance and troubleshoot issues
Requirements
4 to 7 years of experience
Hands-on experience with Adobe Journey Optimizer (AJO)
Strong working knowledge of Adobe Experience Platform (AEP)
Experience with AJO channel configurations: Email, SMS, Push Notifications, In-App, and Web
Proficiency in building audience segments, activation rules, and decisioning logic within AJO
Understanding of event-driven architecture and real-time data streaming (Kafka, Adobe Launch / Tags)
Experience with REST API integrations for AJO custom actions
Working knowledge of JavaScript / HTML for content personalization and offer decisioning
Familiarity with data ingestion pipelines (batch and streaming) into AEP
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