Hybrid Client Business Director

Posted 12 hours ago

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About the role

  • Client Business Director responsible for driving client growth through digital-first strategies. Leading performance marketing and ensuring integration with traditional channels in agency environment.

Responsibilities

  • Lead the development of digital-first marketing strategies across paid media, social, content, CRM, web, and performance channels.
  • Guide clients on full-funnel strategies (awareness → consideration → conversion → retention).
  • Ensure campaigns are data-driven, measurable, and optimized for performance.
  • Partner with Media, Analytics, and Strategy teams to define KPIs, dashboards, and success metrics.
  • Act as a trusted advisor to senior clients, especially on digital transformation and marketing effectiveness.
  • Drive organic growth through digital opportunities (new platforms, performance channels, content ecosystems).
  • Lead client business reviews with a focus on performance insights and optimization opportunities.
  • Ensure strong client satisfaction, retention, and long-term partnership growth.
  • Ensure digital strategies are fully integrated with traditional channels (TV, print, OOH, activations).
  • Lead development of connected campaigns across all touchpoints.
  • Own account financial performance, ensuring profitability and revenue growth.
  • Oversee scopes of work with emphasis on digital deliverables and evolving client needs.
  • Ensure teams are operating with agile, fast-paced digital workflows.
  • Lead and mentor teams with a strong emphasis on digital capabilities and upskilling.

Requirements

  • Bachelor’s degree in Marketing, Advertising, Communications, or related field
  • 7–10+ years in an agency environment with strong digital focus
  • Proven experience leading performance marketing, digital campaigns, and integrated strategies
  • Experience managing large accounts with complex digital ecosystems
  • Strong expertise in: Paid Media (Meta, Google, Programmatic)
  • Social & Content Strategy
  • CRM & Lifecycle Marketing
  • Analytics & Performance Measurement
  • Understanding of digital KPIs (CTR, CPA, ROAS, conversion funnels, etc.)
  • Ability to translate data into actionable insights and business decisions.
  • Strong presentation and storytelling skills.
  • Bilingual (English & Spanish) preferred.

Benefits

  • Health insurance
  • Professional development opportunities

Job title

Client Business Director

Job type

Experience level

Lead

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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