Hybrid Product Manager – Private Label

Posted last week

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About the role

  • Product Manager responsible for private label product strategy and lifecycle management at Benco Dental. Leading cross-functional collaboration and driving product initiatives for growth and profitability.

Responsibilities

  • Develop and execute category strategies for Benco Dental and ValuLine private-label products aligned with company growth and profitability goals.
  • Identify new product opportunities based on customer needs, sales feedback, market trends, and competitive analysis.
  • Build and maintain product roadmaps and lifecycle plans, including product launches, enhancements, and rationalization.
  • Monitor product performance and recommend actions to improve revenue, margin, and market adoption.
  • Lead end-to-end product development from ideation through commercialization and post-launch optimization.
  • Define product requirements, specifications, positioning, and pricing strategies.
  • Coordinate packaging, branding, labeling, and product documentation in partnership with Marketing and Regulatory teams.
  • Support go-to-market planning, sales enablement materials, and internal training.
  • Ensure compliance with applicable regulatory, safety, and quality standards.
  • Identify, evaluate, and onboard manufacturing partners and suppliers for private-label programs.
  • Negotiate pricing, supply agreements, MOQs, and contractual terms in collaboration with Supply Chain and Finance.
  • Manage vendor relationships to ensure product quality, on-time delivery, and cost stability.
  • Serve as the primary liaison between internal teams and external partners for assigned product categories.
  • Collaborate with Sales, Marketing, Operations, Quality, Finance, and Customer Service to execute product initiatives.
  • Develop business cases and financial models to support new product investments.
  • Monitor KPIs including revenue, margin, inventory performance, and adoption rates.
  • Represent the voice of the customer throughout product development and lifecycle management.

Requirements

  • Bachelors degree in Business, Marketing, Supply Chain, Life Sciences, or related field required.
  • 1-3+ years of product management, category management, sourcing, or related experience.
  • Experience with private-label, healthcare, dental, medical, or consumable products preferred.
  • Demonstrated success managing cross-functional projects and product launches.
  • Strong analytical and financial acumen.
  • Vendor negotiation and sourcing experience.
  • Project management and organizational skills.
  • Ability to influence cross-functional teams without direct authority.
  • Effective communication and presentation skills.
  • Proficiency with Excel, PowerPoint, and product lifecycle tools/systems.

Benefits

  • Excellent Compensation Packages
  • Medical, Dental and Vision Benefits Effective on Day 1
  • 401k Package, Paid Time Off Program, and Profit Sharing
  • Hybrid Work Environment
  • Associate Discounts and Community Giveback Programs
  • College Tuition Savings Program
  • Caring Family Culture Toward all Associates
  • Certified as a FORTUNE Great Place to Work
  • Opportunities to join resource groups that promote Diversity, Equity, and Inclusion

Job title

Product Manager – Private Label

Job type

Experience level

Junior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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