Sr. Manager of Public Relations at BECU enhancing social media strategy and editorial content. Collaborating across teams to ensure cohesive brand experience while driving engagement and innovation.
Responsibilities
Oversee BECU’s social media and editorial strategy, ensuring content is fresh, engaging, and aligned with our brand vision.
Ensure our social tools and programs evolve with social media and audience trends.
Manage reviews and listings on platforms like Yelp and Google to maintain a positive reputation.
Work closely with Marketing and Product to create processes that ensure consistent messaging across all channels.
Drive creative editorial initiatives that captivate audiences and showcase community impact and employee stories.
Establish KPIs for engagement and follower growth and use insights to optimize strategies.
Mentor and inspire a talented group, building leadership layers and fostering growth.
Help build the future of BECU communications, provide executive counsel and strategic direction while mentoring and inspiring a broad group of communicators.
Oversee agencies, freelancers, and budget allocations to deliver high-quality results.
Requirements
Bachelor’s degree in public relations, journalism, marketing, communications, or equivalent experience.
Typically requires a minimum of five years of experience in public relations and/or digital content marketing, including strategy development and program management.
Typically requires a minimum of five years of media relations or content marketing experience with established strategic relationships.
Typically requires a minimum of five years of management experience.
Proven success in leading public relations and digital marketing programs that drive brand awareness.
Strong editorial and digital engagement background (consumer brand mentality preferred).
Experience with video content strategy and influencer partnerships.
Excellent communication, leadership, and project management skills.
Ability to innovate and deliver results in a fast-paced environment.
Benefits
401(k) Company Match (up to 3%)
4% annual contribution to your 401(k) by BECU
Medical, Dental and Vision (family contributions as well)
PTO Program + Exchange Program
Tuition Reimbursement Program
BECU Cares volunteer time off + donation match
Job title
Senior Manager, Public Relations and Digital Community
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