Hybrid Sales Instructional Design Manager

at Baker Tilly US

• Job title: Sales Instructional Design Manager
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: $98,230 - $260,380 per year
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Chicago, United States

About the role

• Instructional Designer developing sales education programs for Baker Tilly, integrating best practices and assessing effectiveness. Leading curriculum development and training initiatives within a remote-first environment.

Responsibilities

• Design, develop, and implement structured learning paths for Baker Tilly business developers and principals.
• Create and manage a comprehensive approach to assess sales knowledge and skills, identify gaps and track improvement.
• Develop engaging training materials, including e-learning modules, presentations, and blended learning programs (self-study, virtual, and in-person).
• Incorporate best practices from leading sales methodologies into training programs and enablement content.
• Establish clear learning objectives, create project plans, and manage a rolling curriculum calendar for continuous learning opportunities.
• Select methods and technologies that maximize relevance, retention, and learner engagement for remote-first environments.
• Enhance sales enablement platforms (e.g., Highspot) with learning resources, messaging guides, discovery questions, objection handling, and sales plays.
• Analyze and report on the effectiveness of business development-related learning initiatives using data-driven insights.
• Analyze learner feedback and performance data to refine curriculum and improve learning outcomes.
• Develop communication plans and content to ensure visibility and adoption of enablement programs.

Requirements

• Bachelor’s degree in Instructional Design, Education, or related field (Master’s preferred).
• 5+ years in instructional design, preferably in sales enablement or corporate training.
• Ability to manage multiple priorities in a fast-paced, remote environment with minimal oversight.
• Strong verbal and written communication skills, ideally with experience as a content creator or facilitator.
• Experience creating skill assessments and competency frameworks.
• Expertise in adult learning principles and instructional design methodologies (ADDIE, Systematic Learning, Bob Pike).
• Experience leading train-the-trainer sessions.
• Analytical mindset with experience in measuring training effectiveness and ROI.
• Familiarity with CRM systems (Salesforce), sales methodologies (Challenger, SPIN), and remote learning strategies.

Benefits

• Professional development opportunities