Senior Product Manager overseeing corporate website vision and execution at Airwallex. Focusing on user experience and product growth metrics to drive impactful results.
Responsibilities
Define the vision, strategy, and detailed roadmap for the corporate website, focusing on metrics like organic traffic, lead generation, conversion rate optimization, and product sign-ups.
Collaborate with our Onboarding and Website teams to design and deliver a best-in-class self-serve experience for our customers
A/B testing and experimental design in partnership with our GTM, Marketing and Engineering teams.
Collaborate with our Marketing and RevOps teams to improve campaign effectiveness
Lead the end-to-end process of hypothesis generation, design, execution, and analysis
Work closely with Design and UX teams to improve site navigation, information architecture, and core user flows to ensure a frictionless, high-converting experience.
Deeply analyze website performance data to identify drop-off points, user behavior patterns, and new growth opportunities. Communicate these insights clearly to stakeholders.
Partner with Marketing, SEO, Engineering, and other Product teams to ensure the corporate site effectively supports product launches, marketing campaigns, and the overall customer journey.
Requirements
6 + years of overall professional experience within Product Management
Bachelor's degree or higher in a related field
Corporate Website product ownership
A/B testing and experimental design experience
Excellent communication skills with the ability to convey product strategy to both technical and non-technical audiences
Close attention to detail, ability to structure complex problems and inform decisions with data and first-principle insights
Drive, grit, and persistence to take ownership and move ideas to reality in short periods of time
Ability to thrive in cross-cultural and cross-functional teams
Experience considering both user requirements and commercial strategy in order to drive meaningful product growth
Benefits
US-based employees are eligible to participate in medical, dental, and vision insurance
401(k) plan
Short-term and long-term disability
Basic life insurance
Well-being benefits
20 paid days of vacation
12 paid days of company holidays in a calendar year
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