Senior Graphic Designer at Taco Bell responsible for creating design solutions across multiple channels. Collaborate with the Art Director to enhance visual design communication and mentor other designers.
About the role
- Graphic Designer for 7-Eleven Canada creating visual assets for print and digital platforms. Collaborating with cross-functional teams to enhance brand engagement across multiple customer touchpoints.
Responsibilities
- Create on-brand graphic art, visual elements and deliver polished assets for print, digital, in-store, and social channels.
- Design a wide range of marketing materials and content that drive conversion and retail sales growth.
- Elements include in-store signage, product packaging, merchandising displays, direct mail, e-mail, brochures, digital ads, app & web assets, social media, web & app content, and motion/ video graphics.
- Inject elements of Fun and highly engaging content into brand communications
- Collaborate closely with Brand, Store Experience, Digital, E-Commerce, Social Media, Loyalty, and Integrated Marketing teams to bring campaigns and initiatives to life across all customer touchpoints.
- Support packaging and in-store program rollouts by adapting creative to multiple SKUs, formats, and regional needs.
- Contribute to ongoing brand evolution by helping refine templates, visual systems, iconography, typography, and layout frameworks.
- Organize, update, and maintain the Digital Asset Management (DAM) library, ensuring assets are filed correctly and easily accessible.
- Manage multiple concurrent projects, balancing priorities and meeting deadlines in a fast-paced retail environment.
- Consult with internal teams to understand project goals, gather requirements, provide creative recommendations, and ensure solutions are strategically aligned.
- Support photoshoots, image sourcing, retouching, and adaptation of photography and visual content as needed.
- Ensure all creative aligns with 7-Eleven brand standards, maintaining consistency while pushing innovation within established guidelines.
- Participate in creative reviews, providing and receiving constructive feedback to continuously improve the quality of work across the team.
- Stay current on technologies, design trends, retail marketing best practices, and competitive landscape to continually raise the bar on creative output.
Requirements
- Degree or diploma in Graphic Design, Visual Communication, or equivalent combination of education and experience
- Minimum 4 years of professional design experience, ideally within a retail/QSR consumer packaged goods (CPG), or agency environment
- Excels at taking a creative vision and translating that into reality with solid creative execution
- Passion and experience in curating creative designs that create an emotional connection with audiences
- Strong understanding and experience with typography, colour, layout, and composition
- Knowledge of pre-production process
- Proven ability to produce accurate production and/or traffic ready art files for print and digital, ensuring correct specs, file setup, accessibility considerations, and quality control
- A strong portfolio that demonstrates your expertise and skills across print and digital media, with an emphasis on in-store signage and digital ads
- Advanced knowledge of Adobe Creative Cloud including InDesign, Illustrator, Photoshop, After Effects and Premiere
- Experience in motion graphics and video editing an asset
- Solid working knowledge of Microsoft Office
- Strong organizational skills to handle multiple concurrent projects, managing timelines and ability to work in a fast-paced evolving retail environment
- Excellent communication and interpersonal skills, with the ability to present design rationale clearly and collaborate with cross-functional teams
- Demonstrated ability to build and maintain positive working relationships and contribute to a team-first creative culture
- Experience adapting creative across multiple channels (store, digital, social, email, packaging, campaign assets)
- Ability to work with external agency partners to translate concepts into owned-channel formats
- Familiarity with project management tools such as Adobe Workfront (or similar) is an asset
- Familiarity with digital asset management tools (DAM)
Benefits
- Accommodation is available on request for candidates participating in all aspects of the selection process.
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