Data Analyst responsible for project execution deliverables and ensuring data quality. Collaborating with business and technical teams while developing operational controls and technical documentation.
GA
Hybrid Analista de Data Analytics II – Personalização, Canais Digitais
Posted 3 months ago
About the role
- Data Analytics Analyst developing recommendation models for digital channels at GOL Linhas Aéreas. Monitoring performance and ensuring data quality in a hybrid work environment.
Responsibilities
- Desenvolver e manter modelos de recomendação para canais Web e App
- Atualizar e dar manutenção em modelos existentes, garantindo performance e acurácia
- Implementar e atualizar processos de ETL relacionados às recomendações
- Monitorar e analisar a eficiência dos canais Web e App, incluindo funis de conversão
- Avaliar efetividade dos tagueamentos e propor melhorias
- Planejar e executar testes A/B para otimização da experiência do usuário
- Garantir a integridade e qualidade dos dados utilizados nos modelos e análises
- Trabalhar com equipes multidisciplinares para assegurar alinhamento entre dados, tecnologia e negócio.
Requirements
- SQL (avançado)
- Python (avançado)
- Databricks
- Experiência com modelos de propensão e cauterização
- Tagueamento Web
- Google Analytics (GA)
- Knime
- Ferramentas de análise de comportamento digital
- Forte capacidade analítica e pensamento crítico
- Proatividade para propor melhorias e otimizações
- Boa comunicação para interação com squads multidisciplinares
- Experiência prévia em projetos de personalização e canais digitais será um diferencial
- Inglês ou Espanhol: Diferencial.
Benefits
- Plano de saúde
- Plano odontológico
- Seguro de vida em grupo
- Vale-refeição
- Vale-alimentação
- Vale-transporte
- Gympass ou Totalpass
- Clube de parcerias com centenas de empresas conveniadas
- Day off de aniversário
- PLR.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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