Onsite Staff Product Manager – Growth, SEO

Posted 12 hours ago

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About the role

  • Staff Product Manager focusing on SEO and growth strategies for Snap's digital platforms. Collaborating across teams to enhance organic acquisition and user reactivation efforts.

Responsibilities

  • Develop the product vision, strategy, and roadmap for high-impact SEO growth areas across logged out web surfaces
  • Own the end-to-end organic acquisition and reactivation funnel from search impression to DAU
  • Partner closely with cross-functional teams to scale content labeling, retrieval, ranking, and experimentation systems that power SEO
  • Build alignment across the company on the SEO vision and roadmap with senior leadership and executives
  • Use data insights, user research, competitive analysis, and design thinking to continuously identify, size, and prioritize new SEO opportunities
  • Ensure SEO investments balance short-term traffic wins with building a durable, scalable technical foundation

Requirements

  • Bachelor’s degree or equivalent years of experience
  • 8+ years of product management experience at a consumer or enterprise technology company
  • 3+ years of domain experience working on growth and/or SEO in a product management role
  • Deep understanding of search engine optimization, including technical SEO, content strategy, and offsite/link-building practices
  • Experience with web and mobile app architecture and how it intersects with SEO
  • Proficiency with SEO and analytics tools such as Google Search Console, Google Analytics, and other industry-standard platforms
  • Highly impact-focused, with a demonstrated history of leading teams to deliver concrete, measurable results on growth or SEO-related metrics at massive scale
  • Ability to think creatively and approach problems with system-level thinking

Benefits

  • Paid parental leave
  • Comprehensive medical coverage
  • Emotional and mental health support programs
  • Compensation packages that let you share in Snap’s long-term success

Job title

Staff Product Manager – Growth, SEO

Job type

Experience level

Lead

Salary

$229,000 - $343,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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