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About the role
- Senior Product Manager responsible for the student journey from visit to enrolment. Shaping user experiences at QS, a leader in higher education services with global impact.
Responsibilities
- QS is seeking a Senior Product Manager, Product-Led Growth (PLG) to own the end-to-end student and partner journey - from anonymous visit through logged-in engagement to enrolment.
- You will shape front-end and logged-in experiences to accelerate time-to-first-value, deepen engagement and improve retention, embedding intelligence and personalisation to boost decision confidence.
- Operating horizontally across product and growth teams, you’ll align and sequence initiatives with regional, marketing and university partners to balance global scalability with local nuance.
- Success is measured by conversion, activation, engagement depth, retention and enrolment impact; the role reports to a senior product leader and is based in a QS hub with hybrid working.
- Own the full funnel, treating conversion and activation as product design challenges.
- Lead experimentation across anonymous and logged-in journeys to drive measurable uplift.
- Evolve identity, preferences and personalised matching to reduce friction and improve decision confidence.
- Influence across teams to deliver cohesive journeys that improve partner enrolment outcomes.
Requirements
- Proven ownership of activation, engagement, conversion, or post-intent journeys in digital products.
- Track record designing front-end experiences that drive curiosity, intent, and time-to-first-value.
- Deep understanding of logged-in experiences: identity, preferences, and personalisation.
- Hands-on experimentation mindset; fluent in A/B testing, cohort analysis, funnel metrics, instrumentation, and guardrail design.
- Experience with discovery, relevance, matching, or recommendation systems.
- Strong partnership with CRM/lifecycle platforms; aligning in-product signals with lifecycle touchpoints (without owning campaigns).
- Excellent cross-functional leadership and communication skills; comfortable influencing across complex organisations.
- Agile product delivery; ability to balance quick wins with strategic bets.
- Advantageous: SaaS, marketplaces, platforms, or edtech; B2C growth; SEO/organic acquisition; student recruitment journeys; technical fluency to engage with engineering.
Benefits
- Competitive base salary
- Access to an annual bonus scheme (for qualifying roles only)
- 25 days annual leave, plus bank holidays – increasing to 27 days after 5 years’
- Access to a Buy Holiday scheme allowing you to buy up to 5 additional holiday days per year
- Enhanced maternity and paternity leave
- Generous pension through Royal London
- Comprehensive private medical insurance and wellness scheme through Vitality
- Cycle to work scheme
- A vibrant social environment and multicultural and multinational culture
- Free subscription to the Calm App – the #1 app for sleep, meditation, and relaxation
- A focus on welfare which is led by our global wellness team, with mental health first aiders globally
- Access to a variety of diversity and inclusion initiatives and groups
- Strong recognition and reward programs – including a peer-to-peer recognition platform, quarterly and annual QS Applaud Awards, Connect with your Career annual PD event
- Support for volunteering and study leave
- Free subscription to LinkedIn learning – with over 5000 courses and programmes at your fingertips
- Options to join our outstanding global Mentorship programme
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