Data Analyst optimizing online products for user needs and improving conversion rates at Prima. Collaborating with stakeholders and analyzing customer behavior to identify opportunities.
About the role
- Senior KMN Analytics Analyst focusing on hands-on measurement and performance analysis for retail media network. Collaborating with teams to evaluate campaign effectiveness and provide actionable insights.
Responsibilities
- Assist in developing and maintaining the analytics framework for evaluating media performance across channels (onsite, offsite digital, traditional media)
- Produce recurring and ad hoc vendor performance reports and dashboards to support internal stakeholders and brand partners
- Support campaign analysis efforts, including pre-, mid-, and post-campaign performance reporting and insights generation
- Collaborate with cross-functional teams (Sales, Marketing, Engineering) to gather requirements and translate them into scalable reporting solutions
- Maintain and improve dashboards that visualize KPIs, benchmarks, and business outcomes tied to media effectiveness and ROI
- Partner with the Manager to support advanced analytics initiatives, such as incrementality testing, attribution modeling, and media mix modeling.
- Compile and synthesize media, vendor, and category-level insights to inform strategic recommendations
- Ensure data accuracy and integrity by working closely with Data Engineering and IT on data sources and pipelines
- Contribute to the development of data-driven stories that demonstrate campaign success and drive advertiser renewals and upsell opportunities.
- Analyze customer behavior and media interaction data to support media planning and optimization
Requirements
- Bachelor’s degree or equivalent experience
- 3–5 years of experience in marketing analytics, media measurement, or campaign reporting
- Strong hands-on skills in SQL, Excel/Google Sheets, and data visualization tools (e.g., Tableau, Power BI, Looker)
- Knowledge of media measurement techniques such as attribution, incrementality, or lift studies
Benefits
- Health insurance
- Flexible work arrangements
- Professional development opportunities
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
Quantitative Data Analyst verifying models used in measuring credit risk. Collaborating within SEB's professional team in Vilnius and driving innovation in validation processes.
Senior Data Analyst driving analytics in transformation initiatives at Preply, shaping business models and uncovering growth opportunities through data insights.
Pro Bono Analytics Specialist at Cooley overseeing pro bono data analysis and producing reports. Collaborating with teams to enhance management of pro bono and social impact practices.
Sales Operations Reporting & Analytics Specialist creating reports and dashboards for Springer Nature. Collaborating across teams to deliver operational improvements in the academic publishing industry.
Data Analyst responsible for delivering data - driven insights and analytics at Consort Group. Working in a hybrid role to support business stakeholders in global markets with data visualization solutions.
Data Analyst responsible for BI & Analytics projects at Consort Group. Analyze data and support reporting solutions using Power BI and other tools.
Data Analyst managing supply planning and business analytics for clients. Collaborating with tech teams to deliver data - driven insights and improve supply chain efficiency.
Junior Quantitative Analyst at Kepler Cheuvreux supporting ETF advisory with responsibilities in strategy and analytics tool development. Role includes client support and cross - functional collaboration in a hybrid work environment.
Consultant(e) for AI & Data at Square Management focusing on transforming complex data into strategic decision - making tools. Involved in data analysis, governance, and contributing to organizational excellence.