Hybrid Product Data Lead

at GoodHabitz

• Job title: Product Data Lead
• Job type: Full Time
• Experience level: Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Tech skills: SQL
• Location requirements: Hybrid, Eindhoven, Netherlands

About the role

• Product Data Lead founding and shaping product data discipline at GoodHabitz. Partnering across Product and Engineering to turn fragmented data into a trusted system.

Responsibilities

• Define and drive adoption of a product event taxonomy and naming conventions for the highest-leverage activation surfaces.
• Partner with engineering to implement and maintain a tracking plan, including clear ownership and change management.
• Establish instrumentation quality monitoring so broken or missing events are detected early.
• Create clear documentation so teams can use events consistently across products and regions.
• Build a working activation funnel that supports segmentation (LMS vs Platform, coach vs no coach, key cohorts), and is used in product reviews.
• Create D0/D7/D14 (and beyond) retention tracking for key cohorts with explicit cohort definitions and repeatable models.
• Translate product questions into robust analysis patterns, and teach teams how to self-serve.
• Install a monthly or bi-weekly product metrics ritual with a small set of agreed metrics, definitions, and owners.
• Produce a clear “Activation → Engagement → Retention → GRR” measurement narrative that leadership can rely on.
• Surface risks and data integrity gaps early, and propose sequencing to resolve them.
• Clarify the working model between product data, analytics engineering, and domain teams (who builds what, and what gets prioritized).
• Define requirements for critical identifiers and align stakeholders on scope and sequencing.
• Lead the design and sequencing of critical identity plumbing (e.g., account-level joins across product and revenue systems) to enable reliable product → retention analysis.
• Balance speed with rigor: ship practical v1 models and dashboards, then iterate as the system matures.

Requirements

• Proven experience building a product data system end-to-end, including instrumentation, modeling, and dashboards.
• Comfortable operating as a hands-on individual contributor in year one (SQL, modeling, dashboarding), while gradually evolving the discipline’s structure and scope.
• Experience owning or leading a tracking plan, event taxonomy, and naming conventions in partnership with engineering.
• Ability to translate ambiguous product and business questions into clear measurement definitions and durable analytics assets.
• Track record of improving trust in data through data quality practices, monitoring, and clear documentation.
• Experience working with B2B SaaS product teams, ideally with multi-surface journeys and integrated environments.
• Comfortable working across Product, Engineering, and Revenue/CS stakeholders to align on metrics and priorities.

Benefits

• Become part of the leader online training company in the European market, the benchmark in our sector, and help organisations thrive while you grow professionally at a trailblazing company with unstoppable momentum on an exciting growth journey even as others in the industry face challenges.
• 💰 Competitive salary and role-specific performance bonus because we value your contributions and reward your hard work.
• 🏖️ Paid time off – 25 days holiday.
• 🚆 Travel budget.
• 💻 Flexible work & tools – work in a supportive environment with the comforts you need, plus a laptop.
• 📈 Growth & development – unlimited access to GoodHabitz resources and MyAcademy to fuel your personal and professional growth.
• 🧠 Mental coaching – support from our partner, OpenUp to keep your mind in top shape.
• 🌍 Diverse & inclusive teams – work with colleagues from across Europe, bringing different cultures, perspectives, and ideas together.
• 🎉 Themed events & team-building – from creativity workshops to vitality socials, our events are full of energy and fun surprises.
• 🤝 Annual Do-Good Day – a fully paid day to do volunteer work, alone or with your team, supporting a cause you care about.
• 🛡️ Pension & insurance – disability and pension coverage for your long-term security.
• **Applying is easy:** ✔️ Submit your application. ✔️ We’ll get back to you within 5 working days.
• If you're interested and want to learn more, feel free to contact our recruiters, via email: [email protected]