About the role

  • Communications Director developing integrated communications strategies at Mars. Leading corporate storytelling, media relations, and brand PR campaigns in China.

Responsibilities

  • Develop and execute integrated communications strategies spanning corporate and brand storytelling, campaigns, media relations, and executive positioning
  • Lead and execute external communications strategies for major corporate and business programs, supporting key initiatives including product launches, business partnerships, seasonal and social impact campaigns, and driving meaningful media coverage
  • Lead insight-driven, integrated brand PR campaigns with a proven track record of delivering results
  • Build and maintain strong, productive relationships with traditional and non-traditional media, with a focus on top-tier national and trade media outlets
  • Monitor trends across earned, owned, and paid media to inform and evolve communications strategies
  • Leverage targeted consumer communications to increase brand relevance, alignment, and affinity
  • Provide strategic communications counsel grounded in a deep understanding of internal and external environments; develop and implement effective communications plans in partnership with relevant functional teams
  • Cultivate strong relationships with leaders at all levels, as well as agencies, partners, community organizations, key media, and influencers

Requirements

  • Bachelor’s degree or equivalent work experience in Public Relations, Communications, Journalism, Marketing, Business, or a related field
  • 15+ years of experience in corporate communications, brand communications, marketing, or public relations
  • Proven ability to influence and advise senior leadership within a multinational organization, with expertise in leading projects across functions in China and globally
  • Demonstrated success in delivering complex, large-scale projects on time and within scope, coupled with a strong completer-finisher mindset
  • Experience in the FMCG or consumer goods industry are preferred
  • Excellent written and verbal communication and presentation skills in both English and Chinese
  • High learning agility and the capacity to work autonomously, solve problems proactively, and continuously seek feedback for improvement.

Benefits

  • A strong focus on learning and development support from day one
  • Access to our in-house Mars University
  • An industry-competitive salary and benefits package, including a company bonus

Job title

Communications Director

Job type

Experience level

Lead

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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